CMK...I think they have. ASs I understand it P&G have 30 days exclusive right to negotiate a license and royalty deal for BG or a section of BGLS eg Body guard but not all joints and applications. They therefore must front up with the offer, marketing plan , timetable, business plans etc.....with time milestones etc...If they fail to do this or present terms unacceptable to OBJ then after 30 days OBJ can open up the process to other partners.
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Ann: Bodyguard Results, page-207
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