Ann: Bodyguard Results, page-91

"BG is really big news once the partner (s) is on board."
That is now the critical part...turning this ann into a product on the market under a significant well known brand name. Money ball.

There have been comments about P & G possibly slowing down the process, doing marking trials like the Wand, blah blah....
The difference here is that OBJ are looking for a Distributor. My understanding is that this time OBJ will be the organ-grinder and the distributor will be the monkey. Totally the other way round from the Wand...
Correct me if I have misconstrued the plot ( has happened before...)...