When looking at the stock and the investors behind it, they are...

When looking at the stock and the investors behind it, they are all connected to the diagou clientele and a very cashed up one to that fact, the daigou.don't really like to be lining up in coles or woolworths as they are looked at as scum by us. They prefer to go to stores like AU8 the only store that caters there needs to send stuff home where they feel welcomed, its a big market yes, but I don't think the cost of opening up many stores will cover their expenses in the short term, so its a long term investment return, something like duty free stores that where once popular with the Asian market but now gone from our suburbs. I think many of the investors are diagou, saying that I think the bricks and mortar business leasing option is best left for them to buy online, bricks and mortar business are just not viable anymore and there will be copy cats out there or big department store chains that can simply copy the concept. I rather them invest in a proper website with all the ranges than bricks and mortar. The stock is still bullish, how much steam is left is now dependent on sales figures and growth