The core function and invite model enables a strong initial audience to gather. Predicting strong early download numbers because of this alone.
How the product and its current features enables users will create the traction and stickiness will be reflected in MAU numbers.
60m+ user pool in Office.. Avg over 700 unique contacts for each new user brought onto the platform.
Like to see how well it grows organically before marketing too heavily. Validate K factor. Iterate features and functions and prep for revenue during soft launch.
Keep global line of sight through development of V2 & V3 releases and save the marketing spend until necessary if necessary.
Expecting viral uptake. Hoping for stickiness.
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