Ann: Capricorn to Launch Spenda's Statement technology to Members, page-155

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    Of course, it's been operational for the last 1/4 in pilot, but we don't know the numbers of members in that pilot.
    I imagine to some extent the speed of the uptake by members will be impacted by who is marketing the product to them. If it's just Spenda direct marketing to the members then it may be slower to adopt until there's some word of mouth spreading through the Capricorn membership about how it benefits those already onboarded. However, if it is marketed by Capricorn as well with their endorsement, then I would expect the product uptake by members to be at a more rapid pace than if Spenda was doing it alone as Capricorn already has the established trust across the network and their endorsement will give members confidence.
 
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