Ann: Castello update , page-14

Masterman only likes positive staff members (Yes Men).

He puts pressure on these employees be "responsively agressive" with their views / opinions(thus to promote the stock).

When things go bad he moves them on and finds new staff.

The new guys will give Masterman the Press Announcements he wants in the short term. Thus it will not suprise me to see a series of positive announcements.

Trust will be the key issue to keep any momentum going.

Masterman must find a freindly institution otherwise he will be forced to do a lot of buying in the short term.