Ann: CEO Presentation to Shareholders, page-25

Very good that the MYR website below its 'Black Friday preview' has two large 'boxes' highlighting how one can either join MYER one or for cardholders, log in.

This should mean further online and personal shoppers join.

MYR is well behind WOW in how to use shoppers' data but the value of the MYR loyalty program must be growing, as in FY 21 it added many new members.

My hypothesis is WOW is by far the best in Australia at converting data held about you and me to profitable sales. Competitors like COL are way behind, and unlisted Aldi and Costco not in the race. MYR can learn from WOW.