Hi Jefferies2, what was presented was extremely exaggerated...

  1. 94 Posts.
    Hi Jefferies2, what was presented was extremely exaggerated "potential" but definitely not "reach". By potential then IF the 2,802,478,934 internet users worldwide ALL visited UCTV at least once in a given month you could argue that potentially uctv could achieve that audience claim, as could Hotcopper.com.au for that matter or even a Jeffries twitter page if you have one. Almost anyone with an internet presence can be seen by everyone on the planet with internet access, so from that perspective the Jefferies2 Twitter is as valuable as UCTV ... potentially. The reality is reach is measured by the audience of the previous month who actually visited the site so the question for the GCN board is "how many unique users visited uctv in October, 2014". A multiple of those users (anywhere from $8 to $35 per person) will give you a rough estimate as to what the site is really worth. I'd estimate on the Alexa ranking figure provided in this thread that the audience (and being generous here) may be around 1000 which would value the site currently at somewhere between $8000 and $35000. However is audience measurement sites such as http://www.similarweb.com/website/uctv.fm presents 'Not Enough Data' to register an estimated audience reach.
 
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