Ann: Chairman's Address to Shareholders, page-3

I think the chairman of ARB could have provided some more detail regarding the 2nd dot point as shown in the post above by @madamswer. I think that dot point is critical to me as a shareholder. Let me try to explain my reasoning......

It goes without saying that the Toyota Hilux is critical to ARB. It has the highest sales of all vehicles in Australia.
https://www.goauto.com.au/news/vfac...lunges-again-in-october/2018-11-05/76298.html

ARB manufactured all manner of aftermarket accessories for past Hilux models.

Well thats great news I said to myself. Happy days for ARB.

Then I had a look at the new Hilux range. It includes 3 new models. The Rugged, Rugged X and Rogue models.
https://www.toyota.com.au/main/hilu...PCh1x_wiPEAAYASAAEgKrYfD_BwE&gclsrc=aw.ds

The Rugged comes with a steel bullbar and other bits and pieces. The Rugged X comes with a new hoopless bullbar design and other bits and bobs.

Thats interesting I thought. Then I wondered who manufactures these bullbars for toyota.

Then my anxiety levels increased.

According to the article in the link below -
"There’s no denying that in developing these models Toyota Australia is after a slice of the lucrative aftermarket accessory market, but in saying that the company has engaged local accessory manufacturers to supply all components for Rugged X and Rugged, as well as several components for Rogue. The donor SR and SR5 HiLux vehicles are shipped from Thailand and then fitted with the relevant accessories in a facility in Port Melbourne. "Most of the suppliers for the new components are Australian, and in particular based in Victoria, so it makes sense to finish the vehicles there,” says Sean Hanley, Toyota Australia’s vice president sales and marketing. Suppliers include Frontline Australasia (front and rear bars, bull bar and sports bar), Brown & Watson International (Narva lighting products), ARB (rock rails and recovery points) and ERG Group (hard tonneau). Toyota Australia describes the development of the Rugged X, Rugged and Rogue models as the most ambitious model expansion program it has undertaken, and the vehicles were developed over a three-year period. The product design team, based in Port Melbourne, consists 35 designers, technicians and fabricators."
https://practicalmotoring.com.au/car-reviews/2018-toyota-hilux-rugged-x-review/

ARB chairman, directors and management team, may I please ask you a collective question? What has been your number 1 priority over the last 5 years? Has it been to work closely with Sean Hanley from Toyota and his product design team in Port Melbourne and to ensure you win any contract to manufacture the bullbars for the highest selling vehicle in Australia?

Well according to the article at least, the answer is clearly no.

@MarsC , assuming the article is correct and Frontline Australasia http://www.frontline-aust.com.au/index.php will now be taking away a fair chunk of ARBs main demand hub, ie aftermarket bullbars for hilux's, I would be interested in your thoughts. Have you factored this into your expected return rational detailed in your post (below) a month ago? What if Toyota is planning the same strategy for other models such as the Prado and Landcruiser. What if Ford follows Toyotas lead with the Ranger, the 2nd highest selling vehicle in Australia?
https://hotcopper.com.au/posts/35983385/single

That $13 may well eventuate.