Based on the revenue breakdown they provided advertising revenue didnt even make it in the Sept Qtr so one can assume it is insignificant.
We can see a massive drop in site traffic most probably due to the access changes that was implemented. The public can't view data unless they sign on.
Best case scenario for ad rev:
(3x90k=) 270k visits x 3% x $1 CPC average = less than $10k..
I would say ad rev is a lot less than this and immaterial at this stage.
Ann: Chairman's Address to Shareholders, page-9
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| Open | High | Low | Value | Volume |
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