RFN up 11% and powering ahead, CHP is.....well.....(sigh)??
Great article yesterday in the SMH with same great quotes:
"Mr Sampson, the non-executive chairman of advertising agency Leo Burnett, said it will be an easy decision to invest some of his own money in Visual Amplifiers (Vamp) given his enthusiasm for a product that disrupts the traditional advertising model."
"Last year Brand Data estimated Australia's top six bloggers now have a larger combined audience than the highest-selling magazine, newspaper and TV program collectively."
Be interesting to know just how much Todd Sampson Non-Exec Chairman of Leo Burnett is investing in VAMP? I suspect from his comments it won't be small change.
There were some issu with the accessing the original SMH article yesterday, so I have uploaded it below for those who haven't seen it.
Todd Sampson invests in social media start.pdfe
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RFN up 11% and powering ahead, CHP is.....well.....(sigh)??...
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