Ann: CI1 First Half 2022 Interim Results Announcement, page-90

Another great reference is Amazon. Had you bought it prior to the dot com crash for $80, in the following few years it would plummet to under $6 in August 2001. To think that you had just bought the worlds best future company for $80 and you didn’t hold because you allowed the market to instruct you as you went… so sad, today you would be a multi multi millionaire. The market cannot instruct you what to do, or you will always lose. You can only figure out if you are paying a reasonable price, and whether you believe the company can grow earnings and profits in the future.