This is a great presentation and conveys a great deal of important and relevant information.
I was very pleased with slide #15 it said: Priceline - Activated Probiotics #1 growth brand in professional vitamin category
Having worked at Priceline many moons ago in a senior finance role that achievement is fantastic especially against the giants of the sector Blackmores and Suisse the biggest in the vitamins and supplements sector. And now that Priceline is owned by Wesfarmers what Biome has achieved is nothing short of remarkable.
The products are spot on.
The business structure is spot on.
The marketing is spot on.
The management team is spot on.
The CEO is very smart and high achieving.
The cash flow for such a young business is spot on.
This may be one of those investments that people dream about.
The real test is obviously when something goes wrong and we see what management is made of. In the meantime I will buy some more and enjoy the share price appreciation.
