Competitor Australian Gourmet Gifts has warehouses in Melbourne (where it may be based) and Sydney, but only ranks #1476599 worldwide, with Alexa not ranking it regarding Australian-domiciled users.
Its cheapest hampers are $79.95 although delivery within urban areas of at least Sydney and Melbourne is included.
A major differentiation between HwB and its competitors is that HwB seems to be about the only one with pop-up offers such as '10 per cent off with code LUCKYME' or discounts for a repeat order. This may be seen by some as gimmicky but many shoppers may think it's great, which is all that matters.
As I have accessed many rival sites (see various posts above), the comment VintageCrop made about HwB's website being excellent rings true. This is another competitive advantage.
One assumes PTL will allow the HwB management to continue to invest in great technological solutions to drive corporate and personal shopper interest in HwB's products.
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