While I could never foresee using it, on balance it's pleasing that HwB offers payment by APT instalments.
Some who are browsing may not be attracted to a $85 or $90 debit (including postage) to their savings account, so splitting outgoings into four makes the purchase seem more affordable.
Media suggests that APT charges high fees to companies using it.
If the hamper remains profitable for HwB and creates a sale that otherwise would have been lost, then it's a worthwhile outcome.
Ann: Completes Hampers with Bite Acquisition, page-53
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