interesting that they dont seem to have an option to buy the...

interesting that they dont seem to have an option to buy the farm assets other than the herd, although this át least limits the capital requirements (like ASX:BEL).  Sounds like they are going to sell fresh milk to Brownes (owned by Archer Capital and on the market still perhaps) and then the partner sells Brownes milk into China.  Would be good to see them develop a brand of their own sooner rather than later.  There are some huge dairy operations in the middle east using the large scale dairy model and it would be ideal in WA rather than on the East Coast.  

Check out this link for the most amazing example of vertical integration in agriculture, including a dairy herd of 170,000 cows.