Cant hurt having more of these delivery services on board. From their linked-in page seems they are heavily into Woolworths deliveries with a user pays type scheme rather than a QSR payment system. The ability to integrate with these types of businesses will be key to remaining viable in a market that is becoming crowded.
https://www.linkedin.com/company/yello-pty-ltd/?originalSubdomain=au
Ann: Dragontail Partners with Australian Aggregator Yello, page-4
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