Very typical DTS announcement "our camera enhancement can now...

Very typical DTS announcement "our camera enhancement can now notify dominoes if a bench needs cleaning". Shouldn't the person cutting the pizza notice this anyway, and be responsible for such cleaning...

Shareholders are left with the same question as all their updates - what impact (if any) does this enhancement have on revenues and the bottom line?!

I was hoping the run up in SP was due to something material but this announcement is hardly that.