You pay a premium for acquiring a company and you especially pay...

You pay a premium for acquiring a company and you especially pay a premium when your parent company trades in the order of cents. B2C, 4PL logistics; none of these are the revenue generators that the company's financials will be centered on come 2021. Instead, Dean is looking to offer as many services as possible so as to onboard new clients for the B2B launch. You can see it in the feedback that clients have publicly given; each client seems to get different things out of WineDepot and its because Dean is catering to a variety of needs, unlike the bigger players in the distribution ecosystem. The financials now will pale in comparison to next year. What counts now is building a core client base for the main revenue generator and the most disruptive phase of the business.