So what part of being taken up by a decent sized ready mix that...

So what part of being taken up by a decent sized ready mix that covers 4 states based on extensive trialling of the product is not considered a price sensitive announcement or is a 'pump'?

EdenCrete is usually dosed at 1/4 gal/yd3 for shotcrete. So for approx. $50/truck, money is saved on labour, time, reduced wastage and still confers EdenCrete's superior attributes making for a more durable concrete. If they follow the usual pattern, they will replace some cement content with extra flyash making it greener as well as counting the reduced wastage.

And as with the fast uptake in the pool industry, how long do you think it will be before other ready mixes 'keep up with the Joneses'?

There is also the fact that if the product is on hand, there will be other projects that will consider EdenCrete, increasing its reach.

Great announcement.