I've not yet read the whole of this 'AFR' article (to be in the paper on Thursday 17 August 2023) but it may well be very positive judging by the commencement:Chanticleer
Dan Murphy’s shows how to run a loyalty program
Four-in-five customers at Dan Murphy’s scanned their rewards card at the checkout in FY23.
Aug 16, 2023 – 3.37pm"Forget points, cheap movie tickets or discounted gift vouchers, what people really want from rewards programs is lower prices. Need proof? Check out Dan Murphy’s owner Endeavour Group’s FY23 results..."
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Ann: F23 Results Investor Presentation, page-28
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