imo shortly we will see a notice from the ASX requesting details re ability of Family Insights to continue trading.
All of the company "announcements" over the years have not led to any revenue in relation to the million of dollars spent.
When the s... is about to hit the fan, another feel good announcement appears. Re the last 2 - Frugl and Family Insights.
Frugl on reflection is a distant possibility and the track record of those operating this company would suggest it chances of survival are minimal.
Forget the emotive product content of Family Insights. Commercially the app is a failure for the millions spent on consultants and management. It does not produce revenue. Families are not buying the solution offered.
Family Insights have developed a product and are NOW test marketing with a school to see if it fits the needs of families dealing with internet issues. Its arse about. This should all have been done, before millions were spent on developing the app and then trying to find the market.
The first question should have been - What do families actually want to deal with internet issues!
Its like the VPN, they spent a fortune on the technology and all getting all the regulatory approvals - but they forgot about one thing - selling the product! Now VPN's are a dime a dozen and free.
In summary, this hit and miss approach has been going on for years..... and now crunch time has arrived. No revenue of consequence and continued depletion of the cash reserves.
Continued poorly planned business models with implementation to match.
Mark my words, an ASX request for justification of Family Insights as an ASX listing will be on the cards with the next quarterly indicating no revenue.
How can they survive? You cannot run a company on tax grants.
As a shareholder this is all I can deduce from information supplied by this organization.
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