Ann: FDA approval of expanded indication of Illuccix in the US, page-36

https://boards.greenhouse.io/telixus/jobs/4066589006

Director of Marketing Strategy at Telix Pharmaceuticals (Americas)

Telix Pharmaceuticals is a dynamic, fast-growing radiopharmaceutical company with offices in Australia (HQ), Belgium, Japan, Switzerland, and the United States. Our mission is to deliver on the promise of precision medicine through targeted radiation. At our core, we exist to create products that seek to improve the quality of life for people living with cancer and rare diseases. You will be supporting the international roll-out of our approved prostate cancer imaging agent and helping us to advance our portfolio of late clinical-stage products that address significant unmet need in oncology and rare diseases.

We are seeking a highly motivated and experienced Director of Marketing to join our dynamic team in the diagnostic and therapeutic (‘theranostic’) biopharmaceutical space. The ideal candidate will be responsible for delivering US customer requirements to the global upstream marketing team and developing and executing comprehensive go-to-market strategy and plans for our products and services. The candidate should have a proven track record of creating successful marketing campaigns, managing cross-functional teams, and identifying market trends to drive growth and adoption of Telix products.

Key Responsibilities

Develop US commercial launch strategy and plans, including key messaging, positioning, market segmentation, pricing strategy, distribution strategy, and promotion strategy.
Develop and implement marketing strategy to drive a successful launch and adoption of new products.Collaborate with cross-functional teams to ensure alignment on marketing initiatives and product positioning.
Develop and manage marketing budget, ensuring that resources are allocated effectively.Work closely with sales teams to ensure alignment on marketing initiatives and sales enablement.
Analyze campaign performance and adjust strategies accordingly to maximize ROI.
Build and maintain relationships with key stakeholders, including customers, thought leaders, and industry associations.
Product knowledge: Develop a deep understanding of Telix products being marketed, including their uses, benefits, side effects, and contraindications.
Healthcare industry knowledge: An understanding of the healthcare industry, including healthcare providers, regulatory bodies, and healthcare delivery systems as it relates to the products and services we market.
Customer requirements: The ability to understand the needs, preferences, and behaviors of our targeted providers and patients.
Marketing strategy: The ability to develop marketing plans that align with the company's goals and objectives.
Multi-channel marketing: The ability to use a range of marketing channels, including digital marketing, social media, and traditional advertising, to reach our targeted providers and patients.
Data analysis: The ability to analyze marketing data to evaluate the effectiveness of marketing campaigns and make data-driven decisions.
Compliance: A thorough understanding of regulatory requirements for pharmaceutical marketing, including FDA regulations and industry codes of conduct.
Team management: The ability to lead and manage cross-functional teams, including sales teams, creative teams, and external vendors.
Communication skills: The ability to communicate complex scientific information to healthcare providers and patients in a clear and concise manner.
Business acumen: A strong understanding of business principles, including financial analysis, budgeting, and forecasting, and the ability to apply these principles to marketing strategy.