?Footar is the first of 3 major new online advertising initiatives developed by the Company this year to be launched globally,? said Dean Jones, Managing Director of The Swish Group Limited. ?Advertiser and publisher interest in the Footar platform has been significant with the Company expecting a 5% - 10% increase in group sales revenue for December alone.?
Online Marketing Group (OMG) will be using Footar on around 400 of its premium websites including popular destinations like Banks.com.au where the Footar platform can now be seen in operation.
"OMG will trial the Footar technology on some of our premium sites in our network" said Ari Klinger, CEO and Founder of OMG. ?If the trial is successful, we will look to rolling out Footar across our entire network of 30,000 sites?.
So roughly speaking we are looking at a 5-10% in revenue for a rollout on around 400 sites.
If they do roll out to 30,000 sites I wonder what the revenue impact will be?
Not to mention potential US rollout + 2 new initiatives on the way + the legacy business's.
Of course it we need to see positive cashflow, but i'm quietly confident.
SWG Price at posting:
0.2¢ Sentiment: Hold Disclosure: Held
