So let's run with that, let's explore the P&L and ignore cash.
Bubs has ~745M shares on issue. For a P/E ratio of 20 and share price of $0.40 the Earning ( NPAT ) needs to be circa $16M.
So at it's current size ( let's call it $100M revenue ) Bubs would need to reduce costs by $10.5M ( to break even ) + $16M. to justify it's current share price.
At this point, BUBs cain neither sell it's way or save it's way to a NPAT of $16M to justify a $0.40 share price at a PE of 20.
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