Ann: GENERAL: GEO: GeoOp forms partnership with Tradebusters

• Release Date: 11/02/16 10:00
• Summary: GENERAL: GEO: GeoOp forms partnership with Tradebusters
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					GEO
11/02/2016 10:00
GENERAL
NOT PRICE SENSITIVE
REL: 1000 HRS GeoOP Limited

GENERAL: GEO: GeoOp forms partnership with Tradebusters

GEOOP (LIMITED (NZX:GEO)

11 February 2016

GeoOp forms partnership with Tradebusters to help tradies be better at
business

Mobile workforce software company GeoOp (GEO) has formed a partnership with
online business and consumer based marketplace Tradebusters(R) to help
Australian tradespeople develop their business skills.

The Tradebusters Academy is Australia's most trusted resource hub for
tradies, offering advice, tips and forums on a range of topics from
technology, marketing to business skills. GEO and Tradebusters will hold a
series of webinars and local events across the country, with a focus on
helping small operators deal with the demands of everyday business life.

The goal of the Tradebusters Academy, which was created in 2014, is to be a
"one-stop" resource that helps tradies streamline their work processes and
grow their businesses. As well as being suitable for sole traders and
businesses with more than 50 employees, the content is aimed at those people
close to tradies - often partners or family members - who are brought in to
help keep businesses running effectively.

Tradebusters CEO Laorence Nohra says the academy plays an important role in
helping tradies learn essential business skills.

"Most tradies are great on the tools but struggle with the complexities of
being a business owner and simply don't know where to start," Ms Nohra says.
"The academy provides everything they need, from information on starting and
growing their businesses, to online marketing help, automated solutions to
help streamline their operations and how to connect with niche service
providers that have a true passion in helping them grow their business.

"What is interesting are the number of women - usually partners of tradies -
who have become key service users of the academy. They are usually the ones
behind the scenes dealing with compliance aspects, business administration,
social media and online marketing."

GEO's chief executive Anna Cicognani is excited about being involved with a
resource that helps small businesses achieve better productivity. "GEO's
suite of features are all about making businesses more efficient," Dr
Cicognani says. "We're proud that GEO is easy to use, allows jobs to be
tracked in real time, that customer details are available instantly and that
we have integrations with fabulous navigation and accountancy software. We
recently introduced GeoPay, which allows our clients' customers to pay them
from anywhere on any device, securely and safely."

"We know that we have a role in helping business managers and owners become
better at what they do, so they can work better for their customers."

Ms Nohra says Tradebusters and GEO share a mission to help great tradies
succeed and build their brands as trusted and reputable business operators.
"This partnership with GEO allows us to get even closer to tradies and help
them with the entire automation aspects of their business, which is becoming
more important in this digital age," Ms Nohra says.

For more information, please contact:
Anna Cicognani
Chief Executive Officer
Email: [email protected]

About GeoOp
GeoOp (geoop.com) is a publicly listed New Zealand-based software company
that offers complete mobile workforce management to businesses all over the
world. It's neatly wrapped into a low-cost, easy-to-use service with premium
support. GEO supports businesses in their journey to be more productive and
find time for more important things, providing intuitive software for devices
that are already in the hands of field workers.

About Tradebusters
Established in 2006, Tradebusters is one of Australia's most trusted online
marketplaces for connecting consumers to recommended and vetted local
businesses. The Tradebusters group includes Tradebusters Connect, a Top 3
Local Business Pick directory and Tradebusters Academy, an online business
help portal aimed at helping tradies succeed in business. For more
information visit: www.tradebusters.com.au
End CA:00277515 For:GEO    Type:GENERAL    Time:2016-02-11 10:00:18