After yesterdays slide I was hoping to top up in the low 80s today, not sure we'll be back there unless the quarterly looks particularly ugly. I'm personally not so bothered about costs at the moment as long as the growth stays strong, they've got the cash and costs seem proportional to growth. I agree with DamoB that the idea at this stage of the game is to build scale and bulk and that costs money. The bigger the scale the higher the profit margin.
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