Just took a look at segment performance - BeyondD revenues were...

Just took a look at segment performance - BeyondD revenues were up almost 300% on last year... from 3.2m to 12.3m

Also, if you take a look at the Distribution/Home Entertainment segment (it was one back then) back in '04-'06, it was also losing money. They've clearly turned that around.

This gives me far more comfort on the Digital Marketing front - it could turn out to be a big earner for Beyond... especially after it reaches a critical mass of sorts and enjoys additional economies of scale.