HearMeOut Files for US Patent Application ASX RELEASE 12...

HearMeOut Files for US Patent Application
ASX RELEASE 12 December 2016
Highlights
• Filing for US patent application a key step in HearMeOut’s IP protection strategy
• Key commercial milestone ahead of the US launch of the HearMeOut App scheduled for early 2017
• Patent application covers HearMeOut’s core technology, focusing on further innovation in regards to content enhancement for the App’s in-drive feature – Adaptive Driving Feed
• The in-drive market is growing strongly and represents a significant market opportunity for HearMeOut
• HearMeOut in prime position to become the industry leader in the in-drive market, being one of the select few App companies to secure a major distribution agreement with a leading global automaker
• Company has distribution agreement with Ford to include the HearMeOut App within Ford’s SYNC AppLink technology
HearMeOut (ASX: HMO) (‘HearMeOut’ or the ‘Company’), the audio-based social media technology company, is pleased to announce that it has filed for a new US patent application, an important step in its intellectual property protection strategy.
The patent application filing also represents a key milestone in the Company’s commercialisation plan, ahead of the official launch of the HearMeOut App in the US market scheduled for early 2017.
The patent application, filed with the US Patent and trademark Office, covers HearMeOut’s core technology. It focuses on further innovation in regards to content enhancement for the App’s in-drive feature – Adaptive Driving Feed - specifically automatic playlist generation according to a driver’s personal preferences, as well as smart ads.
The in-drive market is growing strongly and represents a significant market opportunity for HearMeOut.
HearMeOut is in prime position to become the industry leader in the in-drive market, being one of the select few App companies to secure a major distribution agreement with a leading global automaker.
The Company has secured a distribution agreement with auto giant Ford Motors to include the HearMeOut App within Ford’s SYNC AppLink technology.
SYNC AppLink is Ford’s global mobile-to-car connection system that allows drivers to use voice commands and steering wheel buttons to control their mobile apps (see http://www.timesofisrael.com/ford-seeks-connected-car-apps-with-a-start-up-nation-twist/ for more details).