A price sensitive ann to announce the signing of a 'social media star' who is most likely just experiencing her 15mins of fame. Next they might announce the Busted Plugga bloke
As expected, this app and co is a big dud. She is more likely to damage the brand than bring 'serious' stars onto it imo.
BUT....there is the deal with Ford..woohoo. All those people buying Ford's who don't use that app will be able to ignore it on their media unit
