Agree, not directly related. But if you are an investor looking...

Agree, not directly related. But if you are an investor looking for exposure in the online real estate space then REA or IPP are starting to become the only real options. It's a very tough competitive set for ALA to be up against.More so if Domain lists.

Would love to see Domain acquire Home Open. It depends what features Home Open ends up with. And what additional revenue streams the platform can produce. Domain can easily incorporate an update with similar features. iBecon is easily incorporated also.

However, i do see Home Open generating a decent user base. I think many potential buyers will incorporate it into their research process. The key is making this user base profitable.