ASX/MEDIA RELEASE Impairment of Indonesian asset, mobil123.com...

ASX/MEDIA RELEASE Impairment of Indonesian asset, mobil123.com 17 February, 2015 - iCar Asia Limited (ASX:ICQ), owner of ASEAN's number 1 network of automotive portals, today announced the impairment of their Indonesian automotive website, mobil123.com. Said Mr Damon Rielly, CEO of iCar Asia, “We intend to continue investing aggressively in growing our leadership position in the Indonesia market with our website, Mobil123.com. As a result, we will further delay reaching a position of positive cashflow while we position ourselves for the future.” The current carrying value of mobil123.com assets have been deemed to be impaired as a result of the delay in reaching positive cashflow. As such the carrying value of the Indonesian noncurrent assets will be reduced to zero. This decision it is expected will adversely impact 2014 earnings by $3.0m and as a consequence increase the full year loss after tax for 2014 to around $16.7m. Damon Rielly, CEO of iCar Asia said, “Mobil123.com is continuously extending its market-leading position with record audience and lead results over the last quarter. We have also seen strong Dealer engagement with our newly launched Response Management System (RMS), the market opportunity remains tremendous in the medium to long term.” iCar Asia will release its 2014 full year results on Thursday 26th February. ---END---