Just to clarify, the last sentence about the monitoring fee...

Just to clarify, the last sentence about the monitoring fee being offset by services is further clarified in the contract with a statement that "no monetary exchange will occur for services rendered by either party". In lieu of direct payment, Whitefish have contracted to provide a comprehensive schedule of contra including creation of videos, Case studies, presenting at various national conferences, blog posts, webcasts etc.etc. I'm sure there will be other opinions but I think this is a no-brainer in terms of a cost effective marketing programme.