From what I understand they're a human business analytics data platform that allows businesses/customers to gauge the intent/behaviours/character of applicants or workers inside their entity. They have a proprietary model that apparently enables understanding of humans at a behavioural level. IMO this kind of data is probably pretty valuable, and the fact that they're currently the sole possessor of this, it sounds valuable (at least from a winner-take-all perspective).
I dunno, I guess I get what you're trying to say, but your analysis seems to be one dimensional, it's a startup, it's going to be a cash burner, if you're not into high risk spec plays it's probably not for you. Either way, whilst they are burning a shittonne of cash, end of the day, the revenue numbers seem to be improving and it would appear that their IP would give them a strong competitive moat, should it work out.
Many IPO's go down the gurgler after IPO, that's why I don't buy on IPO's lol. Also, I don't do TA, it's a meme-science.
All in all, it appears you've made your mind up down to your personal investment preferences, manage your risk profile, don't go nuts and you'll be fine.
TLDR:
Just because you can't understand the business doesn't mean it's bad, just because it doesn't fit your investment criteria doesn't make it bad.
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