I'm getting worried that the company has lost traction. I really...

I'm getting worried that the company has lost traction. I really would have thought we would have landed at least 2 more contracts by now. Management suddenly wanting to cut costs kind of smells like desperation as they see the writing on the wall. Is the wall made up of current economic conditions or potential clients seeing this system implemented in other hospitals and not convinced of it's merits or is there a major draw back which we aren't seeing with this product ?
As I have no expertise relating to the product I have to go with current economic conditions, covid ( which should be abating) and the collapse of 3 banks ( at last count) is a great sledge hammer hanging over everything. That however is only recent and non signing of new contracts go back beyond that.
Would really like to get the opinion of a hospital admin and their stance on all that, but that's probably not likely so I'll hang in there and see what eventuates.