You've made some some valid points as new investor at this point...

You've made some some valid points as new investor at this point in time, albeit being a previous investor who sold out. For those of us who have continuously supported OBJ/WFL for more than a decade and who have been shafted for more than a decade, it's not such a simple analogy. Too much under-handed dealings to simply accept your current fuzzy-wuzzy feel-good approach, now that you're back for a 'punt'. It's also obvious that you are pro-SS, due to your involvement with crowd media, so let's try to be as transparent and fair if possible. Your suggestion for SS to be WFL's Chairman would also struggle to gain legs given the historical facts of only the last two years. Hoofa has every right to his opinion and should be respected as such imo, although it may not be what we want to hear from time to time. You of all people should be embracing Hoofa, as he sold out just like you and is considering buying back in - two peas in a pod really, so I'm guessing you two will be best buds sometime soon.

Yes ULTA & Sephora would be welcomed, but exactly when Revenue will begin to start trickling through and any unknown terms, is a major current concern in relation to further capital being required in the short/medium term; which means WFL could easily head further south in the immediate future ie between now and the end of this year, due to Outgoings increasing at an alarming rate and currently far exceeding any sign of Revenue; highlighting the possibility of further Major dilution to currently already frustrated Shareholders. The loyalty option is still a bit of a slap in the face, where you still have to mildly pay for the privilege and then still have to pay a further 15 cents to convert the option over the next two years.

As far as the Trailblazing story goes for PP, I find some the dialogue a stretch, similar to the way the new WFL Ambassador initiative was launched with a splash of 'fake it until you make it', especially these bits:

'When COVID first broke out in China in January 2020 and respectively in Europe the month later, Paul acted at superhuman speed, packed up the entire Wellfully laboratory and made the 6113 km trip to Perth to ensure operations would continue. Months later, when the pandemic hit Australia and Dongguan was operational, true to form, Paul packed up once again and travelled with the entire laboratory back to Dongguan, before packing up a final time, heading to Wellfully’s state of the art manufacturing facility in Lugano, Switzerland as soon as Europe was operational post COVID lockdown V1 – very much blazing his 21,474 global kilometre trail to keep the world in beauty gadgets!'

'Over the last 12 month, in the most volatile market position since the World War, Mr Peros has created two brands, secured over 10 patents, opened two key industrial operational facilities in Dongguan and Lugano, started up four regional offices in London, Zagreb, Perth and San Diego, created over 40 products, 30 of those on the market already, motivated core teams of over 50 people and is still firing on all cylinders.'

Some photos and confirmation of the above for ShareHolders would be much appreciated, especially in relation to 'state of the art manufacturing facilities in Lugano' and an additional '10+ Patents' in the last twelve months.