Once bitten twice shy they say.I think I wi give it a miss. It's...

Once bitten twice shy they say.

I think I wi give it a miss. It's close to the bid offer price.


No one else has been interested all the way down to 7 cents.

People also say you don't have to make money where you lost it. Peter Lynch says the stock doesn't care what you paid for it and it doesn't owe you anything.

I like Isentia's brand has worked at two companies who have used it. But the years reducing revenue and lack of traction is not a great company to be invested in.