Ann: JAT signs first distributor for its plant-based meat product, page-8

You have no idea. Margin would be good because sales price is high compared to costs of inputs and manufacture. JAT's strategy is to target high margin plays, Why would they just go for a low margin option so early when they have a million and one high margin target products. I will answer this for you because you clearly need the guidance as you seem to know nothing about this part of the business, The answer is that they wouldn't. Other plant based meat businesses have 35% margin. They have manufacturing costs too.