There is some logic in what you are saying, but in this instance you sound quite naive.
Customer and sub numbers are key metrics regardless of the stage of growth.
Kogan First is probably the highest quality part of the business. Reducing disclosure related to that is a red flag for investors in my opinion.
Finnally, and like I said, this change coupled with the other actions if management does not read well. Kogan management are not shareholder friendly, to put it lightly.
In my opinion, they are reducing disclosure so they can control the narrative more effectively. This is not in outside shareholder's interests.
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