I can tell you that i took a substantial position just before...

I can tell you that i took a substantial position just before the dividend announcement, under 30c rode it to the top and collected $6,100.00 profit for holding for under 3 weeks, so its about how you play the price recognising the value the divi brings and understanding the psychology of differing opinions using price movement observations, while recognising the FACT that the share price will drop when EX has to be taken into account thats why i knew i could get...as you put it "Instant gratification" when selling, taking the profit at the top, and forgoing the divi, rinse repeat!