The issue is not the board it is the business model Ward and co...

The issue is not the board it is the business model Ward and co set up. They chased the dream to offer discount brokerage and for a while Self wealth was the cheapest. Andrew argued copy cat trading such as the SELF ETF was one way the company would make maney.

Another way was to strip the cash earnings from client bank accounts.

All fine when interests rates are zero for the customer

Now interest rates are rising , I suspect clients will switch cash out of the SELF wealth accounts to their interest bearing bank accounts if there is a benefit

Finally the lowest brokerage rate meant SWF lost money or had to get a deal from Open Markets that has almost sent them broke.

Now others have arrived at a rate SWF is now expensive in this cheap space.

Tonight Robin Hood the king of the discounters and the company put on a pettastal for Andrew Ward as what SWF might become has seen record falls

Business 101 states if ot costs you $1.50 to generate $1.00 of revenue it is a bad business, no matter what spin you put on it.