While it maybe expensive at the moment, it will become even more so as it's products take share away from the established ones.
I know there was an acute shortage of baby formula a little while ago and stores were forced to limit sales to prevent product being sent offshore to relatives.
Bellamy's will be able to sell whatever they can produce, and then the share price should look quite attractive.
In the meantime hopefully they wont bow to pressure from WOW and WES and bastardise their margins by selling at ridiculously low prices.
All in my opinion of course, so DYOR.
BAL Price at posting:
$4.55 Sentiment: Buy Disclosure: Held