Ya beat me to it. Hope my maths is correct but based on the...

Ya beat me to it. Hope my maths is correct but based on the shareholdings put up by @thevinnys some numbers would look something like this -

		Current	Options 15:1	Cost @ 0.35
1	SA	107,303,093	7,153,540	2,503,738.84
2	TV	45,250,000	3,016,667	1,055,833.33
3	JL	18,148,414	1,209,894	423,462.99
4	PW	16,573,685	1,104,912	386,719.32

That's a lot of coin that someone needs to have lying around. Personally, it was also mini mission for myself to cover the amount required in such a short timeframe. I think what they did was a super clever move - effectively reinvesting their allotment back into the future of the company whilst giving us regular folk a leg up with some cheap options. Good move.