A very underwhelming way of making such an important announcement. Why did they make such a massive deal out of the April 2014 announcement with a P&G logo plastered on it when that was just for a trial licence, yet these more recent far more important announcements are presented like they are nothing. The share price movement today reflects the tone of the announcement.
This management team never cease to disappoint with their investor relations.
Ann: Master Licensing Agreement signed with P&G-OBJ.AX, page-14
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