MCP mcpherson's limited

Ann: McPherson's Trading Update, page-41

  1. 511 Posts.
    lightbulb Created with Sketch. 34
    I think this comment in the last release is mind boggling.
    "On Friday 27 November, McPherson’s key China joint venture partner Access Brands
    Management (ABM), provided feedback that its significant 11/11 event, the largest online
    trading event in the world, was below expectation. Sales to the ABM reseller network were
    below expectations formed by the impressive run rate that the joint venture has been
    experiencing to date, leaving ABM with higher than forecast inventory levels of Dr. LeWinn’s
    product at the end of November.
    After urgent and detailed consideration of the updated information, McPherson’s has reduced
    the Group’s 1H21 underlying profit before tax forecast of $10.2 million to $11.1 million1
    to a range of $6.5 million to $7.5 million (1H20: $8.5 million) and has withdrawn full year FY21
    guidance."
    So, the 11/11 event 'failure' led to a reduced profit forecast of around $3.7m !!!!
    One day,one sale,too much stock!!!
    THREE MILLION SEVEN HUNDRED THOUSAND DESTRUCTION TO THE BOTTOM LINE FOR ONE BLOODY FAILED SALE IN ONE PRODUCT.
    This is BS. How can that loss eventuate in a company this big and diversified? The management clearly are useless or can't add up.

 
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Last
23.0¢
Change
-0.005(2.13%)
Mkt cap ! $33.10M
Open High Low Value Volume
23.5¢ 23.5¢ 23.0¢ $61.43K 265.5K

Buyers (Bids)

No. Vol. Price($)
2 106827 23.0¢
 

Sellers (Offers)

Price($) Vol. No.
23.5¢ 36505 2
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