Ann: Mobilise launches to make businesses more productive, page-5

Soft launch today and bells and whistles next week!

"Mobilise will initially focus on the building and construction industries, due to the strong supply and demand drivers in this market and will further expand to include additional categories in 2018. Following the soft launch today, final fine tuning will be conducted before the full marketing and PR launch next week. The marketing campaign will expand to include customers referred by strategic partners. Initially campaigns will focus on securing a supply of assets, shifting to demand once critical mass has been attained. Botany Access and Allcott are confirmed as supply partners, with over 3,000 items for hire at launch"