RNO 0.00% 4.0¢ rhinomed limited

I believe the strategy has always been multi-channel. Online and...

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  1. 281 Posts.
    I believe the strategy has always been multi-channel. Online and in-store retail. Both channels address different markets and consumers.
    For example - old people buying mute in their favourite pharmacy store they have been going to for 20 years - young athletes buying turbine online because online is convenient.
    Margins far better online. But gotta reach those oldies in store too.
 
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