i too thought the share price would have gone up a bit on the basis it is opening up a new revenue stream with a good business.
The thing i find funny about these announcements is that now the quarterly report looks a little bit academic with Cava labs, this and potentially GMP it opens up for a good 3rd quarter.
Hopefully mamagement can get some of these things moving as it would be good to tick off a few boxes this quarter.
Ann: MXC Signs Exclusive Distribution Agreement with Cult Beauty, page-21
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