Key is National distribution. Just looK at Cotton On or Chemist Warehouse. After tax and after all costs associated with running busn including wages, rent, and COGS. We are not looking for business complexity, but demand, streamline supply, and most importantly profit. You have to market the product like you market the value of private school education or expensive education in general. 50k a year per student per year both the rich and the poor, young and the old, are willing to forgoe their hard earned cash.
