Ann: Notice of General Meeting/Proxy Form , page-12

I counter with this:

http://www.businessweek.com/articles/2013-10-24/apples-location-tracking-ibeacon-poised-for-retail-sales-use

Retailer American Eagle Outfitters (AEO) has been using NFC systems since 2011, but the technology has accounted for less than 0.1 percent of transactions, says Joe Megibow, the company’s senior vice president of e-commerce. “Technically, NFC’s worked pretty well,” he says, “but as far as satisfying a customer need, it’s been really, really small.”

.... 0.1 percent of transactions.....